OpenAI launches ‘Grove’ to support early-stage AI talent.
OpenAI has launched OpenAI Grove, a new program to support early-stage AI talent even before they have a concrete startup idea. Unlike traditional accelerators, Grove is designed for individuals curious…
SEBI board clears IPO rule changes, adds investor-friendly measures.
SEBI, in its 211th board meeting in Mumbai, approved a wide range of reforms to ease business, attract investors, and strengthen market governance. Key measures include relaxed IPO norms for…
Criteo becomes Google’s first onsite retail media partner.
Criteo has announced a new integration with Google, becoming its first onsite retail media partner. The partnership will initially launch as a limited beta for select customers in the Americas…
Paramount and Skydance consider takeover bid for Warner Bros. Discovery.
Paramount Skydance Corp., led by David Ellison, is reportedly preparing a cash-based bid to acquire Warner Bros. Discovery, with financial backing likely from the Ellison family. If successful, the deal…
Amazon Now expands to Mumbai after 25% monthly growth in daily orders.
Amazon has expanded its 10-minute delivery service, Amazon Now, to Mumbai after strong adoption in Bengaluru and Delhi. The service delivers groceries, personal care, electronic accessories, and festive supplies within…
WPP Media names Cal Knight Global Media Lead for WPP Open X, handling Coca-Cola.
WPP Media has appointed Cal Knight as Global Media Lead for WPP Open X, its integrated team dedicated to The Coca-Cola Company. Knight, who has over 20 years of experience…
Instamart features Ajay Devgn’s split act again, this time for discounts.
Instamart has announced its first annual festive mega sale, Quick India Movement 2025, running from September 19 to 28 on Instamart and Swiggy apps, with discounts of 50–90% across electronics,…
boAt Ropes in Hip-Hop Rap Icon KR$NA as its Newest Brand Ambassador
12th September, New Delhi: boAt, India’s No.1 audio wearables brand, is proud to announce its partnership with acclaimed hip-hop rap artist KR$NA as its newest brand ambassador. Known for his…
SW Network Makes iPhone Season Unmissable Ahead of Flipkart’s Big Billion Days
New Delhi, September 2025: SW Network has partnered with Flipkart to launch a nationwide pre-buzz campaign announcing the arrival of iPhone Season on Big Billion Days. The objective was clear:…
Ravish Kumar Chaubey Appointed Head of Marketing at Kult
Gurgaon, India, 12th September 2025: Kult, one of India’s fastest-growing beauty and skincare commerce platforms, today announced the appointment of Ravish Kumar Chaubey as its Head of Marketing. In this…
WPP Media names Yugam Pant Managing Partner – Team MFG to head Google India account.
WPP Media has appointed Yugam Pant as Managing Partner – Team MFG to lead the Google India account and join the WPP Media Leadership Council. With 17 years of experience…
Bumrah stars in L&T Finance’s Swift two-wheeler loan TVC.
L&T Finance has launched its new TVC, ‘Just Zoom Two-wheeler Loans’, featuring brand ambassador Jasprit Bumrah. The campaign tagline, ‘Bumrah Ki Speed Par’, highlights the brand’s promise of instant approvals…
Priyadarshan Garg appointed CBO at IDPL to lead growth and strategy.
IndiaDotcom Digital Private Limited (IDPL), the digital arm of Zee Media Corporation Limited, has appointed Priyadarshan Garg as Chief Business Officer to drive digital transformation, strategy, and revenue growth. With…
Marico fully acquires True Elements for ₹138 crore.
Marico Limited has acquired the remaining 46.02% stake in HW Wellness Solutions, owner of health foods brand True Elements, for up to ₹138 crore, taking its ownership to 100%. The…
Scribbld bags digital & social media mandate for Foot Locker India
Scribbld, a Mumbai-based creative and digital agency, has won the digital and social media mandate for Foot Locker India. The agency will manage the brand’s digital presence and craft social-first…
Dentsu Creative names John Mescall Global Chief Creative Partner
Dentsu Creative has appointed John Mescall as Global Chief Creative Partner, based in New York. Working alongside Global CCO Yasu Sasaki, he will focus on elevating creative excellence, building a…
Kenstar Launches new campaign Bath Ban Jaye
New Delhi, 11 September 2025 – Kenstar, one of India’s most trusted home appliance brands, announces the launch of its latest range of Water Heaters, promising to revolutionize the bathing…
FCB Neo names Manoj Pandey National Creative Director
FCB Neo has appointed Manoj Pandey as its new National Creative Director, based in Delhi. With over 19 years of experience, Manoj has worked with leading agencies and brands like…
Jenisha Fernandes Appointed as Regional Sales Head at Digital ShoutOuts Media
Mumbai, India – 11th Sep, 2025 – Digital ShoutOuts Media, a leading digital innovation and advertising intelligence company, today announced the appointment of Jenisha Fernandes as Regional Sales Head. With…
Saatchi & Saatchi India reimagines Flite’s iconic ‘Sar Utha, Kadam Badha’ with Sanya Malhotra
September 11, 2025, India: Saatchi & Saatchi India has launched a new campaign for Flite, India’s leading family fashion footwear brand by Relaxo Footwears Limited, featuring Bollywood actor Sanya Malhotra.…
Birla Tyres rolls out ‘Rolling with Champions’ campaign for Asia Cup 2025
Birla Tyres has partnered as the Official Tyre Partner of the DP World Asia Cup 2025 and launched its new campaign, “Rolling with Champions.” The campaign film celebrates cricket’s passion…
WPP joins MACH Alliance to boost AI adoption in enterprises
WPP has announced a global partnership with the MACH Alliance to accelerate AI adoption for enterprises. The move unites MACH-certified expertise across agencies AKQA, Ogilvy One, and VML under a…
Havas names Alberto Canteli Executive Chairman for Africa
Havas has appointed Alberto Canteli as Executive Chairman for Africa, effective September 1, 2025. Alongside his current role leading the Nordics, Benelux, Central & Eastern Europe, and the Middle East,…
Deepshikha Bhardwaj appointed National Lead – Media Strategy at Schbang
Deepshikha Bhardwaj has joined Schbang as National Lead – Media Strategy, where she will focus on building integrated strategies that blend creativity, data, and partnerships into cohesive brand stories. With…
Wondrlab conceptualises Ajio’s Bold Festive Film ‘This Is How We Festival’, Celebrating Identity Without Apology
Mumbai, 10 September, 2025: Wondrlab, India’s first platform-first martech network, has partnered with Ajio to unveil its latest festive campaign, ‘This Is How We Festival’. Rooted in Ajio’s philosophy of…
From Nostalgia to Now: Complan’s Classic Jingle Returns as a Digital Cue on Zepto
National, September 10, 2025: In a move that blends nostalgia with digital relevance, Zydus Wellness has reintroduced the iconic Complan jingle, ‘I am a Complan Boy / Complan Girl’, as…
Mahindra Electric, TV9 Network launch ‘Unlimit Bharat’ on World EV Day
Mahindra Electric Automobile Ltd., in partnership with TV9 Network, marked World EV Day with the launch of its new campaign ‘Unlimit Bharat’. The initiative unites over 100 content creators across…
Sriram Iyer appointed Brand Marketing Director at PepsiCo
Sriram Iyer has joined PepsiCo as Brand Marketing Director, where he will lead Quaker and Whitespace Innovations across the foods portfolio. He moves from Mahindra Group, where he served as…
McCann Worldgroup Showcases Walls as Canvases of Expression in Asian Paints’ Luxe Campaign
Mumbai, 10th September 2025: McCann Worldgroup India is proud to unveil its latest creative collaboration with Asian Paints through the visually striking “Royale Glitz” campaign. Starring global icon Deepika Padukone,…
Manifest Marketing Dubai joins hands with Hindustan Times to grow GCC footprint
Manifest Marketing Dubai has partnered exclusively with Hindustan Times to strengthen its presence in the GCC. The collaboration will bring Hindustan Times’ premium media assets, including luxury lifestyle magazine Showstoppers,…